Social Media Marketing


Social Media marketing for small business is a powerful tool for communicating and interacting with your existing clients as well as generating interest from prospective new clients. Social media has become an integral part of small business. And as the tools of technology – in particular mobile devices – become ever more common and affordable, so also increases the likelihood that your clients and clients are using these platforms and applications to search for  and discover your tourism organization, destination, or small business.

While many small business owners see the need and possess the desire to have a strong web and social media presence, there simply is not enough time to learn what is needed to develop that aspect of their business. Putting in the hours needed to complete a day’s work, plus day-to-day operations and management, requires a lot more than 40 hours a week! That is where ITZ comes in. We review your business model and your clients, and provide you with customized suggestions to get you started with social media. Not every social media platform is necessary for every business. We understand the demographics of each platform, and only recommend those that are best suited for you to grow your business.

After our initial consultation, we will provide you with a proposal for one of these options:

  1. We will set up your social media account(s) and optimize them for search engine visibility.
  2. Or if you already have social media accounts, we can optimize them for search engines, including the setup of various photos for your profile, cover photo, etc, that make your social media pop!
  3. We will then either teach you how to use your new social media accounts (including posting, interacting with fans/followers, and promoting) OR provide you with a proposal for ITZ to manage your ongoing social media management services.
Creating compelling content can be daunting for small businesses. ITZ’s management of your social media campaign will be tailored to your business and your clients, resulting in meaningful and relevant posts and status updates. Also, we do NOT use automated posting so that we can keep the information authentic and engaging.

ITZ helps small businesses to explore new and cost-effective social media plans to grow their business. We fully understand the principle of getting the most results from limited marketing dollars and we work diligently to save our clients money and drive new business.

Contact us today to discuss our Social Media Marketing Services! Call us at (503) 974-6810 or Email us at info@itzetta.com.
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